Arc Cardinal

Arc Cardinal already owned a gorgeous exhibit built by Lakeshore, which showcased their extensive collection of tableware each year at the National Restaurant Association. With a brilliant new marketing strategy launching close to their next event, they called just a few weeks before the show-open date and asked if we could create an additional display area to hi-light their glassware products. They were looking for a solution they could rent versus own, and wanted a true “eye-candy” concept that would make the glass stand out and sparkle. Lakeshore’s design and production teams collaborated on a solution that would fit the need – and the tight time frame. Careful measurements, precise conceptual drawings, and strong team communication led to a flawless on-time execution: six black metal-framed kiosks with clear shelves and perimeter bands of diffused edge lighting, allowing the glassware to become the focal-point and attract attendees into the exhibit. The new kiosks fit perfectly with their existing product stations, welcoming bar area, and large hanging sign.